The most creative Smart car advertising campaigns from all over the world.
Smart Car Bridge Ad
For the launch of Smart Fortwo in Germany, this cool billboard was placed on a bridge in Rotterdam. Whenever the bridge opened, the car appeared to jump over to the other side.
Smart Car Parking
Parking spaces in parking garages in Brazil were split in half. The signs at the entrances informed people that Smart owners pay half-price.
Smart Car Fuel Efficiency
Remember: In case of a fuel price increase, break the glass.
Tear-Off Parking Space
Large poster pads containing a number of Smart car parking spaces were placed on walls in major German cities.
Smart Corner Billboard
Clever billboard promotes reinforced steel structure of a Smart car.
Smart Car Wall Ad
To show people how polluted big cities actually are, creative Smart car ads were placed on walls in Germany with high-pressure cleaners.
Smart Car Billboard
Smart Car Vending Machine
Cool vending machine created to promote Smart cars in Japan.
Smart Car Fuel Canister
Smart Car Shoehorn
Giant shoehorns were built and placed behind Smart cars that were then parked in the tightest spaces in major Canadian cities.
Smart Car Sand Sculpture
Awesome Smart car sculpture made from sand by Pavel Zadanyuk.
Smart Car Lock
Smart car is the ultimate city vehicle. Only bicycles rival them for urban versatility. Giant bike locks were created and placed over Smart cars in major Canadian cities.
Also check out: Clever and Creative Billboard Advertising
bart
Brilliant!!
Jul 13th, 2010
KKL
absolutely love the lock one!
Jul 13th, 2010
Mask
Haha these are all great but smart cars are a bit rubbish. Great post!
Jul 14th, 2010
Dominic
Very SMART… ;)
Jul 14th, 2010
gramma guy
bike locks are a smart (no pun intended) idea
Jul 14th, 2010
Nataly
Really useful car for city! Advertisement awesome!!! Great designer’s job!
Jul 14th, 2010
Y. tsye
I don’t think the SMART can do anything good for the heavy traffic and the carbon emission. The right way to reduce the carbon emission is to make full use of the bus or your four-seats cars.
Jul 14th, 2010
Art of Concept
Very creative!! Great ads!
Jul 14th, 2010
James Ward
These cars do not appear to be so “smart” after a collision with a truck, but those particular pictures aren’t really useful for marketing.
Jul 14th, 2010
TiAtCafe
The advertisements are smart, but the car itself? Not so much.
My friend almost got crush by trucks a few times because the drivers couldn’t see his car.
Jul 14th, 2010
AAAAAAAAA
Smart people get half off lol. But look at the third picture of the smart car parking one, what if somone parks on the other side of you? It’d take you hours to get out…
Jul 14th, 2010
Simplicity??
Great advertising for a not-so-great product.
Jul 14th, 2010
Stephanie
You do know that Rotterdam is a city in the Netherlands and not in Germany right?
Jul 15th, 2010
Aghyad Al Farra
Great work really
it’s useful for my city
Jul 22nd, 2010
ivectory
luv the fuel cannister ad! haha
Jul 23rd, 2010
Blade
City car ??? with this kind of gas milage I use this to drive state to state :P
May 25th, 2012
Matthew
How do you submit a new advertising idea for the Smart cr?
Mar 23rd, 2015