Memorable coffee cups feature cute illustrations of adorable owls with eyes as wide as yours after that first sip.
Boo Takeaway packaging & coffee cups designed by Backbone Branding for Royal Armenia’s new “Owl” coffee-to-go line.
In Armenian, “boo” means “owl”, a direct reference to the nocturnal bird, which makes sense for a coffee brand using it as a name.
The Owl’s curious eyes become the focus of the design, with cups featuring cartoon images that transform them into charming owls.
Owl coffee cups come in different colors to match the time of day when you order coffee, whether it is the morning wake-up call or the late-night boost.
By turning an everyday object like a coffee cup into a playful owl, the design connects the product (coffee) with the concept of alertness in a clever way.
Owl cups have bigger eyes than you do after your 3rd coffee. Coincidence?
Mix of humor and symbolism sets owl cups apart as a truly creative design.
Strong coffee keeps you up and so does the intense stare of the owl cup.
Why drink from a boring coffee cup when you can sip from an owl’s head?
Coffee that stares back at you, for when you need that extra “hoot” of energy!
Also check out: Star Wars Coffee Cups
