Clever and Creative Escalator Advertising

Clever and Creative Escalator Advertising

See what happens when companies use escalators to promote their products.

Duracell Escalator Advertisement

Stickers of half covered Duracell battery compartments were placed at the start of escalators in major shopping malls.

Duracell Escalator Advertisement

Coca-Cola Escalator Advertisement

Regular Cola was advertised to people using the stairs and Coke Light to those who chose the escalator.

Coca-Cola Escalator Advertisement

Pizza Kingdom Escalator Advertisement

Escalator in front of the Pizza Kingdom restaurant was creatively used to promote their new pizza with more cheese.

Pizza Kingdom Escalator Advertisement

Hyundai Escalator Advertisement

Santa Fe and Tuscan Hyundai car models go up the rough terrain on the escalators in Istanbul’s Ataköy Atrium Shopping Mall.

Hyundai Escalator Advertisement

Venus Escalator Advertisement

Giant leg was installed on the escalator with the goal of demonstrating the smooth benefit of Gillette Venus.

Venus Escalator Advertisement

Tata Mutual Fund Escalator Advertisement

The goal is to communicate Tata Tax Saving Fund’s dual benefit of lower taxes and higher returns.

Tata Mutual Fund Escalator Advertisement

HP Photosmart Escalator Advertisement

Creative escalator advertising campaign promoting HP Photosmart printers in Argentina.

HP Photosmart Escalator Advertisement

Pantene Escalator Advertisement

Unusual Pantene shampoo advertisement was placed between two escalators in Shanghai, China.

Pantene Escalator Advertisement

Head & Shoulders Escalator Advertisement

Easy to comb. Head & Shoulders. From Argentina.

Head & Shoulders Escalator Advertisement

Haribo Rotella Escalator Advertisement

Two handrails of an escalator look like enormous strings of liquorice that end up in an over-dimensional liquorice fruit wheel.

Haribo Rotella Escalator Advertisement

Stabilo Escalator Advertisement

To capture the long-lasting ability of Stabilo highlighters, giant pens were installed at the beginning of escalators throughout Hong Kong. As the steps continually moved forwards, the pen appeared to create the bright yellow safety marks on the side of the steps.

Stabilo Escalator Advertisement

Film Festival Escalator Advertisement

Escalators were turned into rolls of film with strategically placed stickers, to remind people about the Gothenburg International Film Festival.

Film Festival Escalator Advertisement

Consol Energy Escalator Advertisement

“America would have 50% less electricity if our coal miners didn’t make this trip every day”.

Consol Energy Escalator Advertisement

Sushi Roll Escalator Advertisement

Escalator Sushi Train by JWT, Sydney, Australia.

Sushi Roll Escalator Advertisement

HopiHari Theme Park Advertisement

Clever escalator advertisement from Brazil promoting roller coasters at HopiHari Theme Park.

HopiHari Theme Park Advertisement

Revita Escalator Advertisement

Cool escalator advertisement for Revita beauty center.

Revita Beauty Centre Escalator Advertisement

Juice Salon Escalator Advertisement

To advertise the wide variety of hairstyling options available at Juice Salon, a picture of a man was placed on the base of the escalator and a different hairstyle on each of its steps.

Juice Salon Escalator Advertisement

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  1. cole

    this stuff is so creative

  2. Megan

    Our town never gets cool ads like there, we only get boring billboards.

  3. Paul Sample

    HP Photosmart rules!!

  4. Graydian

    the one about coal scares me. i would jump over the ad. :D.

  5. Ventego

    In truth, immediately i didn’t understand the essence. But after re-reading all at once became clear.

  6. matt

    great!

  7. Most Interesting Ideas

    Fantastic outdoor ideas

  8. Rahul

    Clever one. totally agreed :)

  9. Karin L. Stewart

    Outrageously COOL! What is a captive audience to do but look, listen and read, then BUY! Someone is missing the ship BIG TIME!

  10. Anthony Proulx

    Wow creative is right! My favorite was the Duracell one, too bad it didn’t do something with the bunny on the stairs!

  11. SecretsPedia

    this is very COool

  12. Beezy

    love the roller coaster one

  13. Betty Cires

    Creativity and humor are always welcome. Like it!

  14. erk

    very nice collection, thank you

  15. Dave Sparks

    Nice – love the coke / diet coke one.

  16. Jane

    EVERYONE

    The one for the themepark, i swear that’s grant from mythbusters. lmao

    what do you think?

    Lol

    GREAT IDEAS.

  17. delere

    Love the gooey cheese on the pizza. ….*I’m getting hungry*

  18. Asuman

    really great

  19. Mona

    :O
    very creative!

  20. cchana

    The coca-cola one looks like the same location as a piano inspired one that made a sound on every step u took!

    some great examples of creativity there!

  21. Naveen kumar

    fantastic

  22. ratna

    nice advertisement.

  23. Ravi

    Fantastic ideas.

  24. HannahJet

    so cool i love going up and down the escalators!

  25. simba

    and wat printing material was used on escalator steps

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