Innovative tea bags feature images printed using edible tea ink designed to give people a visual representation of stress melting away.
BOH Camomile Tea Bags created by M&C Saatchi use chaotic designs to symbolize the mental clutter we all carry.
When you steep the tea bag in hot water, the ink dissolves and stressed imagery fades away to reveal a hidden calm picture underneath.
Cool transformation is mesmerizing to watch and serves as a symbolic reminder that stress is temporary and a cup of tea can work wonders.
Watch your stress melt away as the tea bag’s design transforms in hot water.
Each BOH tea bag starts off with a hilariously stressed-out design, but drop it into hot water, and ink melts away revealing a serene little symbol of calm.
By using edible ink with creative images that dissolve in hot water, the BOH Camomile Tea Bags demonstrate the soothing effect of the tea itself.
Dissolving tea bag design is unique and highly engaging. It turns a mundane activity of making tea into a mini mindfulness ritual.
Clever design turns the tea bag itself into a medium, reminding drinkers of the peace found in every cup. Simple, impactful, and refreshing.
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