Creative shoebox and shopping bag with integrated shoelaces designed to be used as eye-catching handles that engage a younger audience.

Moo Shoes box features the laces cleverly threaded through an image of a shoe printed on both sides of the shoebox.

Shoelaces serve as handles and eliminate the need for a separate bag.

For other products related to footwear, the Moo Shoes brand is using a recycled paper shopping bag with similar shoelace design.

Moo Shoes Packaging designed by Alistair Marshall combines practicality with sustainability while making the box itself look like the product.

Innovative use of an essential shoe component reduces waste and creates a memorable interactive experience for the customer.

Matching shoelace paper bag for other products keeps the branding consistent while showcasing the same smart and eco-conscious ethos.

It is like your shoes are stretching themselves to save the planet, no need for a shopping bag, because the box is the bag.

Moo Packaging by Alistair Marshall: Minimal materials for maximum impact!

Genius design where the shoelaces from the actual shoes thread through the box to double as carrying handles.

Also check out: Triangle Shoe Box